From Roots to Roasts
Beans is built on a passion for coffee that goes back a generation.
With roots in our father’s coffee company, we have carried the legacy forward.
For us, coffee is about more than taste. It’s about quality in every detail, transparency from
farm to cup, and inspiring people to discover what coffee can truly be – because
we believe everyone deserves a better coffee experience.
Why we exist
To give people an uncompromising coffee experience.
Where we’re headed
To become the leading specialty coffee brand, setting the standard for quality, transparency, and accessibility in the market.
Our path forward
To deliver freshly roasted specialty coffee through a flexible and transparent business model, where quality, relationships with farms, and the customer experience are always at the center.
Our Values
Responsible Sourcing
At beans, we see coffee as a responsibility. We work only with selected farms that share our values of quality, sustainability, and transparency. This means we know the story behind every single bean – from how it’s grown to how it reaches your cup.
For us, coffee sourcing is more than trade – it’s partnerships with people who share our passion for coffee.
Roastery
At beans, roasting is more than a process – it’s a craftsmanship. We roast our coffee on a state-of-the-art IRM roaster, giving us complete control over three essential parameters: heat, airflow, and time. It’s the balance between these factors that determines how each bean’s unique aromas and flavors are brought to life.
Our roasters are SCA-certified and approach every batch with precision. Each coffee requires its own profile – some beans shine with a lighter roast, highlighting fruity notes and acidity, while others call for a deeper roast that brings out sweetness, body, and complexity. No matter the profile, the goal is always the same: to unlock the full potential of every bean.
We see roasting as the meeting point between science and passion. Science ensures we can control every step with accuracy, while passion drives us to constantly refine and improve. Every cup of specialty coffee from Beans is the result of dedicated craftsmanship, respect for the raw material, and an uncompromising focus on quality.
